SFI conducts research to provide evidence of the importance of data and logic in the sports industry.
Premier League 'Big 6' Valuation Report: More than Revenue Multiple
Using SFI's bespoke sum-of-the-parts methodology, we look into the Big 6 to identify the true drivers of value.
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Premier League Valuation Paradox: Why Trophies Don't Always Equal Billions (Longevity vs Performance)
Commercial power in the Premier League frequently diverges from competitive performance: a structural feature, not a market anomaly.
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The Imminent Shift of the Premier League Financial Sustainability
From Profit and Sustainability Rules to a Squad Cost Ratio framework from 2026/27: what changes for clubs that relied on asset sales and owner equity.
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Coming Soon
Our next piece of research.